The Australian Made, Australian Grown logo is administered by Australian Made Campaign Limited (AMCL), a not-for-profit public company established in 1999 by the Australian Chamber of Commerce & Industry (ACCI) and the network of state and territory chambers of commerce, with the cooperation of the Federal Government.
Shopping for Australian made and Australian grown products can seem pretty confusing, but it doesn’t have to be. Simply look for the famous green and gold Australian Made, Australian Grown kangaroo logo – it’s been helping consumers for more than 25 years.
The logo was launched by Bob Hawke in 1986 and for the first 10 years of its life was managed by the Advance Australia Foundation. These days it’s administered by Australian Made Campaign Limited (AMCL), a not-for-profit company, under contract from the Federal Government.
It’s a registered certification trade mark, with a strict set of rules (Code of Practice) governing how it can be used. Products must be registered with AMCL and must meet the criteria in the Code of Practice to use the logo.
It is important to dk active as a brand and a company because we want to promote homegrown talent, support industries and jobs here in Australia but also because we have control over how our garments are made and the conditions within our factory. For more information please check out the Australian Made webpage.